Simply Pure Ltd is a New Zealand company that champions eco-consumerism. Simply Pures objective is simple; to produce the worlds most pure, rare, natural and sustainable super-premium spirits. Our showcase brands Blue Duck Rare Vodka & Black Robin Rare Gin are both hand-crafted & batch distilled using the finest natural ingredients & the world's purest water. Both are inspired by extremely rare New Zealand birds, and a percentage of our profits are donated to the Royal Forest and Bird Protection Society of New Zealand to help protect endangered species & wild places. Black Robin Rare Gin has a delicious spicy citrus flavour with exceptional delicacy. Blue Duck Rare Vodka is distilled an improbable 7 times producing a velvety smooth texture & an incomparable taste. Both spirits are highly sought after, and are now sold in numerous markets in Asia/Pacific with many more international markets in the pipeline.